Custom portals and AI automation for businesses & charities that have outgrown spreadsheets.
Merlion Labs builds tailored dashboards, internal tools, websites, and workflow automation for SMEs, charities, nonprofits, and NGOs in Singapore.
Tell us your workflow on WhatsApp. We'll suggest what to automate and how to build it to improve how you run your organisation.
Operations dashboard
Weekly overview
Members
1,284
+24
SIGNUPS
312
+58
Donations
$8,420
+12%
Attendance · last 8 weeks
+18.4%
Event registration
Auto-confirm · WhatsApp
Volunteer roster
42 active
Your team should not be held together by spreadsheets, WhatsApp, and manual follow-ups.
Most organisations do not need bloated enterprise software. They need a simple system that fits the way they already work.
Manual data entry
Re-typing the same information into multiple sheets and forms.
Scattered spreadsheets
Different versions, different owners, no single source of truth.
WhatsApp-based coordination
Decisions and updates buried in long chat threads.
No central dashboard
No one has a real-time view of what is actually happening.
Repeated follow-ups
Reminders, approvals, and confirmations chased by hand.
Generic tools that don't fit
Off-the-shelf software that solves 60% of the problem, awkwardly.
We turn your existing process into a clean, custom system.
Practical software built around your actual workflow.
Discuss your projectCustom Portals
Member portals, client portals, volunteer portals, parent portals, staff portals, and secure internal systems.
Dashboards & Reporting
Operations dashboards, finance dashboards, attendance dashboards, donation dashboards, and management reports.
Workflow Automation
Automate registrations, approvals, reminders, bookings, follow-ups, status updates, and repetitive admin tasks.
Websites & Web Apps
Professional websites, landing pages, custom web applications, booking systems, event pages, and organisation portals.
AI & Chatbot Automation
Website chatbots, WhatsApp automation, FAQ assistants, internal AI helpers, and lead capture flows.
Integrations
Connect forms, spreadsheets, accounting software, CRMs, calendars, email, WhatsApp, and other tools into one workflow.
Built for organisations with real operational problems.
Same studio, different shapes. Here's what we typically build for each kind of organisation.
Finance management systems that replace paper vouchers and spreadsheet approvals.
Build custom software for your charity under $800* after grant.
The NCSS CCF Info-Communications Technology Grant covers up to 80% of tech expenses for eligible Singapore charities — capped at $40,000 per charity over 5 years. We've helped multiple charities build systems this way.
- 80% of supported cost covered
- Capped at $40,000 per charity over 5 years
- Grant-friendly scoping and documentation support
*Pricing depends on project complexity. Eligibility criteria apply.
Example cost
For a typical $3,000 project — your charity pays only 20%.
From messy operations to a system your team actually uses.
Before Merlion Labs
Operations on hard mode
- Google Sheets everywhere
- Updates buried in WhatsApp
- Manual reminders
- No single source of truth
- Reports prepared by hand
- Staff and volunteers confused
After Merlion Labs
A system your team actually uses
- One clean dashboard
- Automated workflows
- Centralised records
- Clear permissions
- Real-time reporting
- Easier handover and training
A simple process from messy idea to working system.
01
Map your workflow
We understand what your organisation currently does, where the bottlenecks are, and what can be improved.
02
Design the solution
We propose the portal, dashboard, automation, or website structure that best fits your operations.
03
Show a demo concept
Where useful, we create a rough visual demo so you can see the system before committing to a full build.
04
Build and launch
We develop the working system, test it with your team, and help you launch smoothly.
05
Improve over time
As your organisation grows, we can add features, integrations, automations, and reports.
Not sure what software you need? Show us your workflow.
Send us your current spreadsheet, form, website, or admin process. We'll review it and suggest what could be automated, simplified, or turned into a custom portal.
No jargon. No hard sell. Just a practical conversation about what would make your operations easier.
Concept preview
Built for how people find organisations today.
For public-facing websites and portals, we structure your pages to be clear for both humans and search engines.
Search Engine Optimisation
Help people find your organisation through search engines like Google.
Answer Engine Optimisation
Structure answers clearly for question-based discovery and voice search.
Generative Engine Optimisation
Prepare your content for AI-powered search and recommendations.
Small team. Custom thinking. Fast execution.
We are not selling one fixed software package. We work with your current workflow and build what makes sense for your organisation: combining custom web applications, internal tools, and AI automation in Singapore.
- Custom-built around your workflow
- Faster than traditional software agencies
- More flexible than off-the-shelf tools
- Practical dashboards your team can understand
- Suitable for SMEs, churches, nonprofits, and community organisations
- Able to combine websites, portals, automations, and AI tools
If you can describe the workflow, we can probably build the system.
Let's turn your manual workflow into a working system.
Tell us what your organisation is trying to manage, automate, or improve. We'll help you figure out the simplest useful system to build first.
+65 9348 1699
Singapore